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CRM Manager


9050090 | AMSTERDAM | Detachering | HBO | publicatiedatum 


Over de functie

In Philips we believe building a solid and long-lasting relationship with our most loyal consumers is a key differentiator from our competitors and a key element to build our future revenues stream 

As part of the Personal Care team, we’re looking for a new CRM Manager to drive forward our consumer strategy that is willing to accept the below responsibilities and responds to the following characteristics in terms of experiences and skills 


  • Support the development of CRM strategy, infrastructure and operational plan for Philips Personal Care and our products 
  • Partner with internal teams and external agencies to deliver effective and compelling programs and campaigns that drive sales, acquisition, loyalty, engagement and advocacy 
  • Implement measurement framework for all outbound activity to understand impact and learn through a results-driven mindset 
  • Drive channel-specific strategies and executional plans for CRM 
  • Contribute to the overall integrated marketing strategy for the launch of Personal Care propositions 
  • Be the single point of contacts for Market in regards of consumer engagement activities 


  • 3+ years experience in CRM across strategy plus implementation and ongoing management 
  • Experience working across multiple channels, including email plus social media and messaging 
  • Experience contributing requirements for the implementation of a CRM solution 
  • Experience working with external agencies in the development of customer communications 
  • Ability to drive initiatives at both a strategic and executional level 
  • Experience working with cross-functional teams 
  • Quantitative analytical ability 
  • Communication skills 
  • Preferably been part of multi-national organisation both from Central and Local sides


Start date: Asap 
Duration: 6 months with possible extension till end of year 
Hours: 40 
Location: Amsterdam 


Our client is Philips (Personal Care)


Voor meer informatie neem je contact op met Jesse Kuiper via telefoonnummer 06-13283947

Werken voor Yacht
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Uiteraard staat deze vacature open voor zowel mannen als vrouwen.